Integration and API development
It is not for us to say, but there is no integration or API we cannot handle; so if you have a project of this kind on your hands, we offer you a tailored analysis and implementation service.
Bespoke Integration Services
Do you need to integrate your CRM, ERP, website, ecommerce store or any other system with a third party and build a systems-level integration? Our experience tells us that the analysis stage of this kind of project is where you really have to focus on the rainy day scenarios.
For us that is the secret to a successful system-to-system integration, because it avoids real headaches for the Operations teams running the systems.
Depending on the ecosystem we can use whichever programming language best suits the client’s scenario. We always provide a technical design and an operations manual. In any case, we love simplicity and we are great fans of microservices and the use of webhooks.
These are the standard integrations we can carry out quickly and easily:
API development
Any integration needs an API (Application Programming Interface) that offers a service to a third party.
At Impulsa3 we start by defining the requirements of your service. We then carry out a functional and technical analysis of the solution, draw up a test plan and, finally, build and deploy your API so that the third party can interact with your business.
We know the industry standards well, such as REST APIs, and standardised models such as Schema or eTOM.
We are passionate about securing APIs and building them as open source.
Integration of JIRA with eCommerce, Mailchimp and CRMs through APIs
We recently integrated Atlassian’s JIRA software with several ecommerce stores and those, in turn, with Mailchimp, Trello or proprietary CRMs in order to automate customer service tasks and optimise marketing strategies. All of it using different API technologies and programming languages:
- GraphQL
- API REST
- API Microservicios
- API RPC (Legacy)
- API SOAP (Legacy)
- PHP
- Python
- C#
- Java
- Javascript
OpenAI
Artificial intelligence platform that generates natural language answers to users' questions and requests.

Gemini
Google's artificial intelligence platform, which makes it easier to create, deploy and manage machine learning models.
Shopify
Ecommerce solution for creating and managing online shops, including payments, shipping and marketing.

Woocommerce
WordPress plugin that turns sites into online shops, offering full ecommerce functionality.

Magento
Open-source ecommerce platform for building customisable, scalable online shops.

Mailchimp
Email marketing tool that lets you create campaigns, manage contact lists and analyse results.

Hubspot
CRM and marketing platform that helps manage customer relationships, automate marketing and improve sales.

Slack
Communication and collaboration platform for teams, making instant messaging, shared files and topic channels easier.

Active Campaign
Marketing automation and CRM software for managing email campaigns, sales and customer relationships.

Google Drive
Google's cloud storage service, which lets you save, share and collaborate on documents and files.

Google ADS
Google's advertising platform for creating, managing and optimising ads in search results and on partner websites.

Facebook ADS
Advertising tool on Facebook for creating and managing advertising campaigns aimed at specific audiences.

TikTok ADS
Advertising platform on TikTok for creating ads that reach a young, dynamic audience through short videos.

LinkedIn ADS
Advertising tool on LinkedIn for reaching professionals and companies through targeted ads.
Pinterest ADS
Advertising platform on Pinterest that lets you promote products and ideas through visual ads.
Amazon Seller Central
Portal for Amazon sellers that lets you manage inventory, list products, handle orders and access sales tools.

Microsoft Dynamics 365 CRM
A customer relationship management platform that brings sales, customer service and operations together in a single solution.

Hotjar
Web analytics tool that provides heatmaps, user recordings and surveys to improve the user experience.
What is a RESTful API and how does it differ from other APIs?
A RESTful API follows the principles of REST architecture, using HTTP to perform CRUD operations through standard HTTP methods such as GET, POST, PUT and DELETE. Unlike SOAP APIs, which require XML, REST APIs can return data in several formats including JSON and XML, making integration with modern web applications easier.
How do I secure my API to protect sensitive data?
The security of an API can be strengthened by implementing authentication tokens, SSL/TLS encryption and CORS policies. It is also crucial to use authentication protocols such as OAuth2 to manage third-party applications’ access to the API resources, making sure that only authorised users can reach sensitive information.
What are the best practices for managing an API version?
Managing an API version effectively requires setting and sticking to a versioning scheme from the start of development. A common practice is to include the version number in the API URL, such as /api/v1/ruta. It is also advisable to document changes thoroughly and communicate them to the developers who consume your API through clear migration guides.
Which tools do you recommend for testing the functionality and performance of an API?
Tools such as Postman, Swagger or SOAP UI are essential for testing APIs during development. For performance and load testing, tools such as JMeter and Apache Bench offer robust features that help identify bottlenecks and scalability problems before the API goes into production.
How can I improve my API documentation?
Effective API documentation includes code examples, detailed descriptions of every endpoint, accepted parameters and the expected response formats. Using tools such as Swagger or Apiary can automate part of this process and guarantee that the documentation stays up to date as your API evolves.
Integration and API solutions for companies
From Madrid, we help local, national and international companies connect their systems and automate processes through the development of custom APIs and advanced integrations. Whether you need to link your eCommerce store to a CRM, automate tasks between platforms such as JIRA, Mailchimp or Google Ads, or build an API from scratch, our technical team works with you closely and effectively. We work both with technology businesses and with SMEs looking to scale digitally with robust, secure solutions tailored to the Madrid business environment.